Kapil Sharma has been a household name in many Indian homes, through his hygienic humour and capability to make people laugh regardless of the age owing to his clean humour. His television career has been a massive success, although his movies have not been a hit in the movie attractions. Among such movies is Kis Kisko Pyar Karoon 2 that has received the second opportunity on the movie screen.
The family entertainer will re-enter theatres on January 9, a little under a month after the time of its original release. The move has raised questions in fans and film trade observers particularly given that re-releases normally occur years after. This action is however motivated by the fact that the makers of this movie feel that it was not able to reach its full audience when it was initially released.
Why Kis Kisko Pyar Karoon 2 Is Backing to Cinemas.
The producers of Kis Kisko Pyar Karoon 2 believe that the movie should have gotten more coverage than the one it gets when it entered theaters on December 12. The reaction of the audience that got to see the film was positive and promising according to producer Ratan Jain.
He has told them that the love, laughter, and word-of-mouth about the film made them believe that it would be a universal hit. Numerous audience said they were disappointed not to watch the film in theatres because of a few shows. This unceasing demand made the team believe that the film should be revived to the big screen to have those who could not watch the film previously.
A Family Viewing Movie.
The focus on family-friendly entertainment is one of the largest strengths of Kis Kisko Pyar Karoon 2. In a world where films are full of action and other films are full of darkness and thrillers, the comedy by Kapil Sharma is more refreshing as it keeps it simple, easy to relate to and clean.
The comedy is based on the daily life, misunderstandings, and connections, and it is relevant to both young and old viewers. The movie is not full of adult jokes and exaggerated material so that the family will not feel ashamed of taking their children to watch the film. This is precisely the reason why the makers feel that the movie is best seen in theatres whereby everyone is laughing together, which adds to the overall experience.
Box Office Problems in the initial release.
Although Kis Kisko Pyar Karoon 2 was aimed at entertaining the family, its box office performance had trouble the moment it opened. The movie started with a gathering of 1.85 crore on the debut day, which was not as high presumed given the popularity of Kapil Sharma.
According to trade reports, the overall collection had reached a point of about 11.9 crore by the second Monday. Although these figures were not catastrophic, it was not ideal to a follow-up of a proven franchise. The movie also had a problem of generating momentum, which was mostly due to its launch at a very competitive time.
The small Number of Screens and Competitive Forces helped.
As Kapil Sharma team opines, lack of screen availability was one of the major factors that led to poor performance of the film. A few major releases were prevailing in multiplexes at the time and Kis Kisko Pyar Karoon 2 had fewer shows and the visibility.
In the case of a family entertainer, timely shows are very important. In cases where there is limited supply of shows or those that are scheduled at a very late time, theatrical visits by the family members are often disregarded. This also influenced the coverage of the film particularly in small towns and cities where Kapil Sharma has a huge following.
Confidence of the film by producer Ratan Jain.
Producers Ratan Jain have not been deterred by the early box office revenues of the film. According to him, the fact that the audience responded positively is a clear indication that the film resonated with the audience who watched it. In his opinion, re-release is a chance to provide audiences with another opportunity to watch the humour of the movie on the big screen. Having fewer releases competing with it and intended planning, the makers hope that the movie will eventually reach the audience it was to reach.
Cast, Direction and What the Film Brings.
Kis Kisko Pyar Karoon 2 directed by Anukalp Goswami is based on the comedic ethos of the original film but has different characters and situations. Kapil Sharma once again plays the lead position in the story with his traditional comic timing and expression.
The supporting cast is featuring Manjot Singh, Hira Warina, Tridha Choudhary, Parul Gulati, and Ayesha Khan and each of them contributes some flavour to the story. In the movie, the producers, Abbas-Mustan, Ganesh Jain and Ratan Jain are supporting the film and have been involved in providing mainstream entertainers.
New Competition During the Re-Release.
Competition of Kis Kisko Pyar Karoon 2 will also involve the promotion of such films as Ikkis, The Raja Saab and Jana Nayagan, even in its second run. Nonetheless, its genre might serve as an advantage as it is aimed directly at people seeking light-comedy instead of a drama. The film can be promoted efficiently and with improved show times to bring in families and fanbase of Kapil Sharma especially in non-metro areas.
Can the Second Chance Change Its Fate?
Re-releases have proved successful in certain films in the past, particularly those that failed as a result of extraneous factors as opposed to the failure of the content. Kis Kisko Pyar Karoon 2 can now find a chance to regain its box office experience with the support of the audience.
Though it might not become a huge success overnight, the more powerful second-run could enable the movie to receive the attention that it did not receive previously. More importantly, it supports the notion that family oriented clean comedies are not in Indian cinemas.
Following the movie back to the theatres on January 9, it is yet to be determined whether the movie will become the response the creators of this movie are hoping. This re-release could be a worthwhile visit to those who are looking to have easy laughs and good wholesome entertainment.
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